|
When used effectively it delivers one of the highest Returns on Investment and is extremely cost effective. With over 20 million mobile handsets and close to 10 million mobile internet users and a projected 1/3 of South African households with internet access by 2013, it's easy to see why Email or SMS campaigns are fast becoming one the most popular forms of marketing.
Benefits of Bulk marketing
-
It's extremely cost effective
Pay As You Go Payment Plans are the best option for adhoc or infrequent Email and SMs sends. Pay As You Go credits do not expire, but carry over from month to month.
-
Creative Design for Emails
Web2go will design your monthly specials and new letters ensuring you look professional at all times.
-
Bulk SMS
You can create your own SMS message and send it your clients in minutes.
|
-
It's completely measurable
Track and analysis your results from the moment you send out your campaign and then use the data you collect to optimise your strategy for the next one.
-
It builds long-lasting relationships with customers
This is bulk marketing at its core! Developing your relationship and earning a customer's loyalty and trust maximises their value and ultimately leads to greater profitability in the long run.
-
It allows personalisation on a large scale
Personalising each campaign makes your customers feel unique and valued, which directly benefits you. Ignoring this vital step can cost you, especially with your opt-in list building.
-
It is customisable
Integrate your databases, segment your lists and use a host of techniques in order to better target your outgoing messages.
|